HOW ECOMMERCE WORKS?
Ecommerce is the online version of shopping, where almost everything and anything is possible to be purchased nowadays. It offers the convenience of 24×7 online shopping, from anywhere and everywhere. Although there are pros and cons, eCommerce has now reached its climaxes in providing online services and goods.
WHAT IS ECOMMERCE AND ITS MODELS?
Ecommerce stands for electronic commerce; it is also known as internet commerce. This is the online method of buying and selling goods and services. Ecommerce works in all four ways of the major market segments as in:
- Business to business (B2B).
- Business to consumer (B2C).
- Consumer to consumer (C2C).
- Consumer to business (C2B).
Business to business (B2B)
In the aspect of B2B in eCommerce, a business sells goods and services to another business. A business not only sells, in this type of eCommerce model, a business also buys a good or service from another business.
Business to consumer (B2C)
In the model of B2C eCommerce, a business sells goods and services to an individual consumer or client.
Consumer to consumer (C2C)
In the C2C type of eCommerce transactions, a consumer sells goods or services to another consumer. For example, secondhand purchases.
Consumer to business (C2B)
An individual selling a good or service to a company or business is also considered as a consumer. Therefore, in a C2B model of eCommerce, a business buys goods or services from an individual consumer.
START TO BUILD YOUR ECOMMERCE PLATFORM
Online business platforms provide ample of opportunities as it brings benefits to both you and your client. First of all, do some research to identify the best eCommerce platform that suits your business and purchase a domain name. Afterwards, BinaryTag will make building your ecommerce platform simpler than you could imagine. Smooth navigation and a friendly user interface can provide excellent customer satisfaction. The easier to buy, the more you can sell.
The best tested and proven method of increasing online sales is through targeted ads and paid trafficking to your eCommerce platform. Reaching the right consumers is the key to your success.
Whether you are looking to build a new e-commerce presence or grow and optimise your existing platform, BinaryTag is ready to help you. You can increase your online sales and maximise your online revenue by using our well-designed and exceptionally usable e-commerce products!
FEATURES TO INCLUDE ON YOUR E-COMMERCE PLATFORM
- Online shopping cart
- Wishlist, shipping status, order history
- Secure checkout with 128-bit SSL encryption
- Gift wrapping and card message
- Payment integration with a lot of payment providers like Paypal, Stripe, etc
- Anonymous checkout or one-page checkout to help improve conversions
- Custom attribute options like size, colour, weight, etc
- Product, descriptions, order, and shipping easy administration
- Stock and inventory management
- Sales reporting and exports
- Search Engine Optimisation with SEO friendly links and sitemaps
- Offer coupons, discount codes, and gift certificates
- Mobile app
HOW TO EARN THE TRUST OF CUSTOMERS
It is very important to earn the trust of your consumers as nowadays, there are many fraudulent sites. Before selling your goods or services, the first and the most difficult part is to make your customers trust you so that they would do a transaction for your goods and services. It is difficult to earn it by force, so we have to earn it naturally.
- Improve Security
- Be socially active and always be available.
- Under-promise and over-deliver.
- Go all-out for customer service.
- Communicate more.
Security is the key to earning the trust of your customers. The more you are visible and online, the more you get the chance to interact with your customers and interact with them because communication can help strengthen trust. Another critical factor to focus on is to be on time. Do not keep your customers waiting for their goods or services to be delivered, for an extended time than notified.
Once a customer always a customer, therefore, go all-out for customer service. You do not want to lose a customer at any cost. Start to earn the trust of your customers from day one because even the best customer trust strategies take time and patience than you think.Back to all articles